企业家学者项目（DBA）整合全球优质教育资源，打造极具前沿性和系统性课程，在框架模块、聚焦模块、专题研究+实践课堂这三大核心课程中，涵盖2大金融主题与4大微观主题，探索6大宏观方向，定制化行业专题，走访行业内领军企业。陈洋同学正是在理论与实践的碰撞中，收获了应对新商业文明下新问题与新挑战的能力。“理解 - 判断 - 实践 - 引领”的DBA学习之旅，让他在企业家学者项目中历经了新商业文明的一次次洗礼，完成了跨越式的思想“突围”。 

 

本次论文答辩，来自长江商学院、新加坡管理大学（SMU）和牛津大学（Oxford）的教授们共同见证了陈洋同学的学术成果。

Man ZHANG, Cyndi

Associate Professor of Strategic Management,SMU

Jing LIU

Professor of Accounting and Finance,CKGSB

Xuesong GENG

Associate Professor of Strategic Management,SMU

Eric ZHAO

Professor of Strategy,Oxford

陈洋 | 中国视听产业园产业链网络驱动创新模式研究：基于星光影视园实践

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陈洋同学答辩中

▇ 论文摘要：

中国视听产业园经过近20年的探索，形成了一种有利于鼓励企业结网、发展产业链网络、发挥企业协同能力的创新驱动模式。论文以北京星光影视园为背景，研究发现：

第一，产业链网络驱动创新的模式符合中国视听产业发展现实。这种模式强调产业链上下游各环节之间的深度融合和紧密连接，可以促进创新成果快速迭代、推广应用。

第二，产业链网络中占据优势网络位置的企业，它们的结构嵌入具有中心度高、结构洞大、网络约束小等特点，这样的企业通常能从产业链网络中获得更多的创新资源和利益。

第三，企业越重视关系的维护，即关系嵌入程度越大，其创新绩效就越高。企业应当重视建立和维护与利益相关者的关系，这样做有助于从紧密维护的关系中获得更多的信息、资源和支持，并将它们转化为创新优势。

第四，那些与不同利益相关者保持较高协同程度的企业能够更好地整合和利用各方资源，促进信息和经验的共享，加速创新的发生与传播。

研究结论对于理解中国视听产业园的产业创新模式提供了深入见解，为视听产业园打造产业创新载体、协同载体、孵化载体提供了理论依据，为园区管理者、政策制定者引导视听产业园创新政策的编制提供了借鉴，并激励企业积极在产业链网络中占据关键的节点位置、重视网络关系的维系，并提升与网络内外各主体的协同。

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答辩现场

▇ ABSTRACT：

For nearly 20 years, China's Audiovisual Industry Park has developed an innovative-driven model that encourages companies to form networks, develop industrial chain networks, and leverage collaborative capabilities. Using Beijing's Xing Guang Film and Television Park as a backdrop, the study reveals: 

Firstly, the Industrial Chain Network-Driven Innovation Model aligns with the reality of China's audiovisual industry development. This model emphasizes deep integration and close connections among various stages of the industrial chain, facilitating rapid iteration and widespread application of innovative outcomes. 

Secondly, enterprises occupying advantageous network positions within the industrial chain networks exhibit characteristics like high centrality, significant structural holes, and minimal network constraints. Such companies typically gain more innovation resources and benefits from the industrial chain network. 

Thirdly, the more emphasis an enterprise places on maintaining relationships, indicated by a higher degree of relational embeddness, the higher its innovation performance. Companies should prioritize establishing and nurturing relationships with stakeholders. This practice aids in obtaining more information, resources, and support from closely maintained relationships, converting them into innovative advantages. 

Lastly, enterprises maintaining higher levels of collaboration with diverse stakeholders are better positioned to integrate and leverage resources from all sides, fostering information sharing and experiences. Collaboration accelerates the occurrence and dissemination of innovation. 

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陈洋同学在长江DBA课堂上

The research conclusions offer profound insights into understanding the industrial innovation model of China's Audiovisual Industry Park. They provide a theoretical basis for constructing the park as a carrier, collaborator, and incubator for industrial innovation. Additionally, they serve as a reference for park managers and policymakers in formulating innovation policies for audiovisual industry parks. Furthermore, they encourage enterprises to actively occupy critical nodes in the industrial chain network, prioritize maintaining network relationships, and enhance collaboration with various entities within and outside the network. 

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合影

论文答辩圆满结束，但作为终身学习者，这是陈洋同学的又一个起点。未来，他将带着对中西方管理学理论的认知与思考，继续践行新商业文明；用独到的洞见不断为中国经济注入新动力，引领行业的发展方向。