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陈歆磊

CHEN Xinlei

明尼苏达大学商业管理博士
长江商学院市场营销学教授

Email:
xlchen@ckgsb.edu.cn

下载个人简历

教授简介:

陈歆磊教授现为长江商学院市场营销学教授及品牌研究中心主任。加入长江商学院之前,曾任加拿大英属哥伦比亚大学尚德商学院(Sauder School of Business, University of British Columbia)市场营销系副教授及Finning Junior 讲席教授。他在1994年获清华大学学士学位,2005年获美国明尼苏达大学商学院博士学位。

陈歆磊教授对产业经济学、消费者选择与营销策略等领域有很深的造诣。他的研究方向集中在定价、营销渠道及广告促销,同时也是娱乐产业及社会网络方面的专家。陈歆磊教授曾在国际一流学术刊物 Journal of Marketing Research Marketing Science上发表多篇文章。他是美国营销科学学会Sheth基金会2004年度博士联合会会员,并获得美国营销科学学会2009年度青年学者奖(MSI 2009 Young Scholar)。

陈歆磊教授对国内外市场营销的理论与实践颇为熟悉,并拥有丰富的教学与咨询经验。他曾在中国对外经济技术合作总公司及ABB中国有限公司任项目经理。他主要讲授MBA、研究生和博士生课程,包括“营销战略”及“价格策略”,以及EMBA和企业培训等课程。

主要研究领域

新产业组织实证、学习模式、消费者选择与公司战略结构模型(定价、广告与推广)、渠道选择、娱乐产业(电影、视频游戏)、社交网络等

学术成就

  • MSI 2009 Young Scholar
  • AMA-Sheth Foundation Doctoral Consortium Fellow, 2004.
  • Carlson School of Management Dissertation Award, University of Minnesota, 2003-2004.
  • INFORMS Marketing Science Doctoral Consortium Fellow 2003
  • Albert J, Haring Symposium Representative, Indiana University, March 2003.
  • Carlson School of Management Graduate Fellowship, University of Minnesota, 1999- 2003.

主要学术成果

REFEREED JOURNAL PUBLICATIONS

  • Chen, Xinlei (Jack), Yuxin Chen and Charles B. Weinberg, "Learning About Movies: The Impact of Movie Release Types on the Nationwide Box Office" Journal of Culture Economics, Forthcoming
  • Chen, Xinlei (Jack), Yuxin Chen and Ping Xiao, "The Impact of Sampling and Network Topology on the Estimation of Social Inter-correlations" Journal of Marketing Research, Vol. 50, No. 1, pp. 95-110
  • Rui Zhu, Utpal Dholakia, Xinlei (Jack) Chen and Rene Algesheimer (2012), "Does Online Community Participation Foster Risky Financial Behavior?" Journal of Marketing Research, Vol 49, No. 3 (June), 394-407
  • Hai Che, Xinlei (Jack) Chen and Yuxin Chen (2012), "Investigating Effects of Out-of-Stock on Consumer SKU Choice" Journal of Marketing Research, Vol. 49, No. 4 (August), pp. 502-513
  • Lan Luo, Xinlei (Jack) Chen, Jeanie Han, and C. W. Park, "Dilution and Enhancement of Celebrity Brands through Sequential Movie Releases" Journal of Marketing Research, Vol 47, Issue 6, 1114-1128
  • Chen, Xinlei (Jack), Om Narasimhan, George John, and Tirtha Dhar, "An Empirical Investigation of Private Label Supply by National Label Producers" Marketing Science, July-August, Vol. 29, 738-755
  • Nitin Mehta, Xinlei (Jack) Chen and Om Narasimhan (2010) "Examining Demand Elasticities in Hanemann's Framework: A Theoretical and Empirical Analysis," Marketing Science, May-June, Vol. 29, 422-437
  • Chen, Xinlei (Jack), George John, Julie M. Hays, Arthur V. Hill, and Susan E. Geurs (2009), "Learning from A Service Guarantee Quasi-Experiment" Journal of Marketing Research, Vol. 46, Issue 5, 584-596
  • Zhu, Rui (Juliet), Xinlei (Jack) Chen, and Srabana Dasgupta (2008), "Exploring the Effect of Trade-In Value on Consumers' Willingness to Pay for the New Product" Journal of Marketing Research, Vol. 45, Issue 2, 159-170
  • Mehta, Nitin, Xinlei (Jack) Chen and Om Narasimhan (2008), "The Role of Informative and Transformative Effects of Advertising on Brand Choice Decisions" Marketing Science, Vol 27, Issue 3, 334-355
  • Chen, Xinlei (Jack), George John and Om Narasimhan (2008), "Assessing the Consequences of A Channel Switch", Marketing Science, Marketing Science, Vol 27, Issue 3, 398-416

 

WORKING PAPERS

  • Zeng, Xiaohua, Xinlei (Jack) Chen, and Yuxin Chen "Does Mere Connection Lead To Social Interaction In Online Social Networks? An Empirical Investigation On Flickr.Com"
  • Chen, Xinlei (Jack), Yuxin Chen and Kenneth Wilbur, "There's no 'I' in 'Team:' Estimating NBA Players' Offensive Production"
  • Chen, Xinlei (Jack), Xiaohua Zeng and Cheng Zhang, "Empirical Test of Gender Stereotype in Competitive Environment"

 

WORK IN PROGRESS

  • "Quantify the Effect of A National Economy Stimulus Program", with Ping Xiao and Sky Liang
  • "Empirical Analysis of the Retailer's Violation of Vertical Restraints," with Ping Xiao
  • "Price Dispersion of Homogeneous Product When Searching Cost is Low," with Sky Liang, Xiaohua Zeng and Cheng Zhang